User Experience
The planning and analysis stage of a project
The expertise we bring to your project:
- Identifying objectives and business goals
- Identifying your users, creating "personas"
- Brainstorming and idea generation to produce new features
- Capturing demographics, reviewing site traffic logs and other analytics
- Conducting a competitive analysis to discover best practices
- Performing a content audit to capture all the information on the site
- Defining the requirements and technical and content
- Creating site maps to illustrate how the site is structured
- Creating wireframes to illustrate how the site will be built
- Conducting heuristic evaluations and expert site usability reviews to improve a site or application
- Tapping our 10+ years of expertise for advice on a variety of business, strategic, and user experience issues
Types of things you can do with this experience:
- Be an "outside" voice to help mediate your web redesign process
- Play devil's advocate to help break through internal politics
- Creating documentation to get buy-in from your boss
- Look at an existing application and put together a set of mockups to help improve the system
- Lay a roadmap for a redesign by conducting the research and consulting about the risks and opportunities you will face
- Generate new ways of thinking, new ideas for your business
- Work with you and your partners to help bring a new site to life with all the right thinking done before the design begins
Where we have applied this experience:
Want to know how to get started? Contact us, we'd be happy to talk.

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